An lifecare is a corporation that has become a government. In Plum Wi's time, in the eastern United States, there are six in existence: the Meta Group, Coast Capital Company, Time/Atlantic, Universal, the American Group, and Allied Holdings.

These corporations formed out of the global media corporations of the early 21st century. During this time the kulto of corporate society was rapidly evolving and growing. Ultimately the control media corporations exercised over the human mind was total. Using advertising to target young viewers, loyalty was ingrained.